Hey Reader,

Imagine waking up, checking your inbox, and seeing this:

💰 "Hey, I’d love to come back—do you have space for me?"​
💰 "I’ve been meaning to get started again! Let’s do it."​
💰 "Just saw your email—when can we book a session?"

That’s three new clients from one simple email.

No fancy tech. No ads. Just one message sent to the right people.

Why This Works

Most fitness pros focus on getting new leads—but your past clients and old leads are the easiest sales you’ll ever make.

They already know you. They already trust you. They just need a reason to come back.

Here’s the Exact Email That Did It

Subject: Ready to get back on track?

Hey [First Name],

It’s been a little while since we last worked together, and I wanted to check in.

If you’re thinking about getting back into training, I’ve got a few spots open this month.

I’d love to help you hit your next goal—whether it’s feeling stronger, moving better, or just getting back into a solid routine.

Let me know if you’d like to grab a spot—I’d love to have you back.

See you soon,
[Your Name]

Why It Works:

✅ Personal, friendly, no pressure.​
✅ Acknowledges their journey without guilt-tripping them.​
✅ Opens the door without sounding salesy.

Want More Emails Like This?

If you want plug-and-play email templates that make client reactivations and new sales easier, grab my Fitness Business Email Marketing Playbook.

📩 Get it here → https://andrewwallis.com/fitness-business-email-marketing-playbook/​

Sometimes, the easiest sale is the one you already earned.

To your success,
Andrew

P.S. Try sending this email today and let me know if you get a response! 🚀

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